Beverage brand identity for Vivila — business card design applying the visual identity.

Vivila

Naming
Visual identity design
Label design & illustration
Stationery design
Vivila is a beverage brand that specialises in post-mix drinks, syrups and fruit mixes in large-format bag-in-box packaging. Most products are aimed at hospitality venues such as bars and restaurants, while some—such as syrups and fruit drinks—are also sold directly to consumers.
Vivila is a sub-brand of the trading company Eiport. Eiport owned the rights to a production facility for a range of beverages but did not have its own brand under which to sell them. I recommended that Eiport continue to focus on trading while also developing a new, consumer-oriented brand that tells the story of the products. That’s how Vivila came about. After the pandemic, people longed for connection, and Vivila’s shareable format was a perfect fit. Our goal became to turn a practical container into a symbol of joy, abundance and togetherness.
We positioned Vivila as a tribute to community. The fountain-inspired logo conveys generosity and flow, while the clean white background lets the lush illustrations, vibrant photographs, and signature Vivila blue truly shine. The bag-in-box is not treated as mere packaging, but as something to gather around. The result is a forward-looking brand architecture: Eiport remains the trade brand, while Vivila steps forward with a bold, cheerful identity. What started as a logistics problem became something worth celebrating.
Client:Eiport
Website development: Berger+Team
Beverage brand identity for Vivila — poolside drink with branded matchbox showing the logo in white on Vivila blue.
Beverage brand identity for Vivila — bag-in-box packaging design illustrating the visual identity.
Beverage brand identity for Vivila — social media design showing the brand identity applied to Instagram and Facebook formats.
Beverage brand identity for Vivila — dispensing system showing the bag-in-box brand applied to a hospitality setting.
Stationery design for Eiport — the parent trading company behind the Vivila beverage brand

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